Case Study: ALOHA
Hello, ROI: ALOHA’s Recipe
for Engagement & Growth on Instagram
Learn how ALOHA leverages Dash Hudson's tools to hone in on what resonates most with its audience, effectively increasing the brand's engagement and site traffic as a result.
Engagement After 1 Year With Dash Hudson
Engagement Increase on Identified Content Pillars
The Ingredients for Success on Social
For an up-and-coming food brand, Instagram can be a crowded place with too many cooks in the kitchen. Discover ALOHA’s winning recipe for drool-worthy content, a side of organic engagement, and a dash of site traffic conversion, to create a holistic strategy on Instagram.
- ALOHA engages its fans with rapid responses to comments and questions using Dash Hudson's Community Manager.
- Identifying themes in your content and measuring success is seamless using Boards.
- ALOHA creates value for its fans with LikeShop, by easily linking them to product pages on-site.
As a food brand, it just makes sense to be driving to sales conversions online. When we tried Instagram Shopping, the call-out of a shopping bag on a picture of a smoothie bowl just didn’t resonate with our audience. We actually decided to switch back to LikeShop, and now see strong click-throughs on blog posts and recipes!
Taylor Cronk, Former Social Media Manager